EA647: Jeff Lusin - Balancing Business, Art and a Commitment to Community Growth

Balancing Business, Art and a Commitment to Community Growth Balancing business, art and community growth is a challenge many architects face, and Jeff Lusin lives it every day. In this episode of the EntreArchitect Podcast, Jeff shares how his early love of making, art, and storytelling shaped his path into architecture. He explains why architecture should leave an impression beyond pure function. Jeff reflects on building 45 Architecture and navigating the early challenges of entrepreneurship. He discusses the power of strong partnerships, clear values, and intentional growth. Along the way, he shares how marketing and representation influence how design connects with people. Jeff looks to the future of practice with a people-first mindset. He explores the tension between form and function, rural and urban, and business and creativity. This conversation is a reminder that great firms grow when community comes before projects. This week at EntreArchitect Podcast, Balancing Business, Art and a Commitment to Community Growth with Jeff Lusin. Learn more about Jeff at 45 Architecture , and connect on LinkedIn . Please Visit Our Platform Sponsors Arcatemy is Arcat's Continuing Education Program. Listen to Arcat's Detailed podcast and earn HSW credits. As a trusted provider, Arcat ensures you earn AIA CE credits while advancing your expertise and career in architecture. Learn more at Arcat.com/continuing-education . WeCollabify helps small architecture firms build sustainable capacity through an insourcing model that integrates skilled BIM and technical professionals directly into your team—working in your time zone, inside your systems. Learn how to scale with intention at wecollabify.com/entrearchitect . Visit our Platform Sponsors today and thank them for supporting YOU... The EntreArchitect Community of small firm architects. Mentioned in this episode: Gabl CES NCARB

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EA647: Jeff Lusin - Balancing Business, Art and a Commitment to Community Growth is an episode from EntreArchitect Podcast with Mark R. LePage by EntreArchitect // Gābl Media.

This episode is 41:16 long.

This episode was published on Feb 13, 2026.

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