Building A $10M+ Brand by Doing What Others Won't

What does it actually take to grow a product business to eight figures? In this episode, Kareem Raslan, Co-Founder of BrainGain, shares how he built an adjustable dumbbell company into an eight-figure business in just five years. The secret? Focusing on supply chain optimization, conversion rates, profitability, and doing the hard things most founders avoid. Listen in to learn how Kareem balanced building a business while working in banking, why making the first order profitable is critical, how to increase conversion rates, and how to expand into international markets like the UK and Europe. We also discuss finding your competitive advantage, choosing the right 3PL partner, using customer surveys to improve your business, and why focusing on the highest-impact activities is one of the most important skills a business owner can develop. You can find show notes and more information by clicking here: Interested in our Private Community for 7-Figure Store Owners? Learn more here . Want to hear about new episodes and eCommerce news round-ups?

You can listen to Building A $10M+ Brand by Doing What Others Won't online on Radio and Podcast. Open the player on this page to stream the available audio.

Building A $10M+ Brand by Doing What Others Won't is an episode from eCommerce Fuel by Andrew Youderian.

This episode is 01:07:55 long.

This episode was published on Mar 27, 2026.

Yes. Use the heart button on the episode page to add it to your favorite episodes list.

Yes. This page shows related episodes from eCommerce Fuel when more episodes are available from the podcast feed.