How Business Storytelling Builds Trust and Drives Results
Business storytelling helps leaders build trust, strengthen connection, and turn ideas into action when facts alone aren't enough. Don Yaege...
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Duct Tape Marketing
Small business marketing insights from best selling author John Jantsch and business leaders around the globe.
Episodes
20 of 1,283 episodes9 Shifts Every Marketing Agency Needs to Make
Marketing agencies are under pressure as AI lowers the value of execution, clients expect more for less, and the traditional agency model be...
How to Build a Business That Can Grow Without You
A business that depends on you for every sale, decision, and deliverable can only grow so far. Beth Mazza and Victoria Sivrais share how the...
Building a Referral Network With Strategic Partners
Building a referral network with strategic partners can create more qualified opportunities with far less prospecting. Jermaine Cheatham exp...
How Inbound Marketing Is Changing in the Age of AI
Inbound marketing is changing as AI, answer engines, and declining organic search traffic reshape how customers discover and evaluate busine...
How AI Is Changing Online Courses, Coaching, and Client Results
AI is reshaping online courses and coaching by changing how clients learn, implement ideas, and achieve results. Blue Melnick explains why t...
Stop Solving the Wrong Problems in Your Business (Rerun)
What if the reason your business feels stuck isn't effort, but misdiagnosis? In this episode, John Jantsch talks with Kevin D. St. Clergy ab...
Why Leaders Need Better Perspective, Not More Data (Rerun)
Business leaders have more information than ever, yet many are making worse decisions. The real challenge isn't access to data. It's seeing...
AI Has Leveled the Marketing Playing Field (Rerun)
Enterprise-level marketing insights used to require expensive consultants, research labs, and massive budgets. Today, AI has changed that. R...
How AI Is Changing Trust, Content, and Customer Relationships
AI is changing how customers discover, evaluate, and trust businesses, making authentic content and consistent customer experiences increasi...
Why Marketing Agencies Must Shift From Deliverables to Strategy
Marketing agencies must shift from deliverables to strategy as AI continues to commoditize execution, content production, reporting, and oth...
AI Is Rewriting How Customers Choose Your Business
AI is reshaping the customer journey by changing how buyers find, evaluate, trust, and select businesses before making direct contact. John...
The Marketing Channel AI Can't Commoditize
AI has made competent marketing easier to produce, but much harder to trust. As content, ads, and emails begin to sound the same, referrals...
AI Can Create Content. It Can't Create Thought Leadership
AI can generate more content than ever, but real thought leadership still depends on original ideas, clear positioning, and a system that mo...
The 5 Stages From Operator to Owner (Rerun)
Most agency owners think building a successful business means becoming the CEO, but many never escape the operator role. John talks with Jas...
Stop Selling to People Who Were Never Going to Buy
People don't buy because they love your product. They buy because they have a problem they can't ignore, and most businesses spend far too m...
AI Strategy Starts With Leadership, Not Technology
AI isn't just another software upgrade. It's changing how companies are built, how teams work, and what leadership looks like in the years a...
Why Great Leaders Change Feelings Before Minds
Leadership isn't about having the best argument. It's about helping people believe in what's possible before asking them to embrace change....
Why Leaders Need Better Perspective, Not More Data
Business leaders have more information than ever, yet many are making worse decisions. The real challenge isn't access to data. It's seeing...
What Most Businesses Get Wrong About Marketing
Most businesses don't have a marketing problem—they have a strategy problem. In this episode, John explains why focusing on tactics without...