Episode 121: Building a proper LinkedIn network with Michelle Benson

“ I'm not chasing, I'm going to be found ¨ As a confirmed Big Deal on Linked In, Michelle Benson joins us to talk us through the site's shift from job site to relationship building forum. We get into the opportunity to bypass the Comms Team, how everyone is a lurker and the sad death of the giant cheque. Michelle goes back to her humble first gig - working on a disruptive Nike campaign in Manhattan - and subsequent career built upon doing things differently. We pick up a shopping trolley, adapt to our environment and pick up some tips on breaking out of the echo chamber. Pour yourself a bubble bath, turn off your air con and build a proper network. --- You can support the show through Patreon and find us on or

You can listen to Episode 121: Building a proper LinkedIn network with Michelle Benson online on Radio and Podcast. Open the player on this page to stream the available audio.

Episode 121: Building a proper LinkedIn network with Michelle Benson is an episode from Do More Good podcast by Kenneth Foreman & James Wright.

This episode is 53:56 long.

This episode was published on Nov 5, 2024.

Yes. Use the heart button on the episode page to add it to your favorite episodes list.

Yes. This page shows related episodes from Do More Good podcast when more episodes are available from the podcast feed.