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Using Performance Data To Drive Better Sales Conversion

Digital Transformation Podcast by Kevin Craine

May 20, 202620:34Technology

Jennifer Gressman explores how performance data can reshape marketing strategies and drive better sales outcomes. Jenn is CEO of Site Impact where she leads efforts to help organizations improve campaign performance thro...

About This Episode

Using Performance Data To Drive Better Sales Conversion is an episode from Digital Transformation Podcast by Kevin Craine. Jennifer Gressman explores how performance data can reshape marketing strategies and drive better sales outcomes. Jen...

Podcast

This episode belongs to Digital Transformation Podcast.

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Episode Details

Published May 20, 2026, 20:34 long, audio available.