The quick wins racket (and why I'm part of it)

Jun 4, 202600:08:35Business

I've spent years selling quick wins to clients. But, I've started to wonder if I've been quietly part of the problem.

Related Episodes

Continue listening to more episodes from Digital Insights.

Sep 10, 2026 - 00:11:13

The approach I use to diagnose digital problems, find the barriers blocking the obvious fix, and get resu...

Aug 27, 2026 - 00:07:38

Getting UX work approved has almost nothing to do with users and everything to do with the risks and oppo...

Aug 13, 2026 - 00:08:38

Everyone in your organization is designing now, so the design team's role has to change shape.

Jul 30, 2026 - 00:05:26

A free tool for finding what users value most, so your website or app can give those tasks the attention...

Jul 16, 2026 - 00:04:05

Copying your competitors feels safe, but the best it can ever deliver is mediocrity.

Jul 2, 2026 - 00:06:45

Branding that ignores the web quietly drags down your conversion rate, and most agencies build it that wa...

Jun 18, 2026 - 00:05:34

The trick isn't winning the argument about AI. It's handing the decision to the people who'll actually us...

May 21, 2026 - 00:05:30

Acquiring a new customer costs about five times more than keeping an existing one. So why do organization...