343. WEBTOON Is Bigger Than Monopoly Go: Inside a New Game Marketing Channel

Deconstructor of Fun by Deconstructor of Fun

Jen sits down with WEBTOON and Square Enix to break down a channel that reaches mobile, PC, and console at once.UA is saturated and everyone is hunting for new reach. WEBTOON has 160 million MAU, about 90% under 34, and...View more