Sip Back and Relax: Inside the Cali Sober Lifestyle with Flip Croft Caderao

Interview Begins @ 8:26 In this high-energy episode, hosts Ryan Trimble and Shawn P. Williams sit down with longtime friend and SMU legend Flip Croft Caderao — founder of Cali Sober, the THC-infused mocktail brand shaking up the beverage world.Flip takes us on his unconventional journey from studying theater to running a marketing agency, diving into the cannabis industry and ultimately creating a legal, alcohol-free alternative that’s winning over consumers nationwide . In this Episode: The Cali Sober Lifestyle – what it is and why more people are embracing it over alcohol Cannabis 101 – breaking down the differences between hemp, THC, CBD, and marijuana Texas Politics & THC – how current legislation could reshape the hemp industry Health & Safety – the benefits and misconceptions about cannabis products Cultural Shifts – why Gen Z is drinking less and exploring new recreational options From legislative intrigue to lifestyle trends, this episode delivers an insider’s look at a fast-growing industry — along with Flip’s trademark humor and authenticity. 📍 Episode Highlights: “Cannabis has killed the same number of people as unicorns this year: zero.” – Flip Caderao Why THC drinks are outpacing craft beer and hard seltzers The role of alcohol distributors in the hemp beverage boom How shifting social norms are changing the way we party

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Sip Back and Relax: Inside the Cali Sober Lifestyle with Flip Croft Caderao is an episode from Deconstructing Dallas by Deconstructing Dallas.

This episode is 43:39 long.

This episode was published on Aug 14, 2025.

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