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Fred Sattler of MediaLink artwork
Technology

Fred Sattler of MediaLink

DASH: The Future of Radio in the Connected Car by Jacobs Media Strategies

Aug 3, 201626:09Technology

Fred Sattler, Senior Vice President at MediaLink, explains how automotive companies think about radio advertising. He explains how marketing budget decisions are made at the Tier 1 (national brand), Tier 2 (regional orga...

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