
Michael Kasparian of Slacker Radio
Sep 21, 2016 - 38:27
Radio and PodcastLive Radio & Podcasts
Fred Sattler, Senior Vice President at MediaLink, explains how automotive companies think about radio advertising. He explains how marketing budget decisions are made at the Tier 1 (national brand), Tier 2 (regional orga...
Fred Sattler of MediaLink is an episode from DASH: The Future of Radio in the Connected Car by Jacobs Media Strategies. Fred Sattler, Senior Vice President at MediaLink, explains how automotive companies think about radio advertising. He ex...
This episode belongs to DASH: The Future of Radio in the Connected Car.
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Published Aug 3, 2016, 26:09 long, audio available.