Matt LeBlanc on the Artist as Entrepreneur CI#20

:39 Melissa talks about her experiments with her new looping app (listen to tracks here or on SoundCloud ). 1:10 Cory is getting ready to move to Montmarte, and is about to open up his Authentic Online Marketing for Artists course, starting September 15 (see for details). 2:05 Cory introduces artist Matt LeBlanc ( ). 3:05 Matt shares how he handled the career transition from marketing employee to full-time artist. 4:52 Matt's biggest key to success. 6:32 How it felt to walk in and tell his boss he was leaving to focus on his art career full-time. 8:22 How do you build an art business on the side, while raising a family and working a full-time job? "I'm not the person who has the most talent, but I'm one of the persons who will work the hardest." 9:43 "If you're gonna pick something, make sure you research it, and make sure you do it well," and the importance of not relying on a single revenue stream. 11:59 How the art market follows the trend of house sales, and how Matt is dealing with the recession. 13:14 The three things you should look at when considering a new endeavor, business-wise (hint: make sure two out of three are there before you say yes.) 15:45 The changing face of social media, Matt's experience with how Facebook has changed, and how advertising fits in. 17:16 The biggest problem that most artists have (hint: it has to do with your brand). 19:36 "It's not about the instant sale, it's about putting your branding out there." 23:30 Matt talks about his live show, Fusion (His way of creating an art opening that would stand out from what other artists typically do: watch 2012 intro video . Watch 2013 trailer .) 29:30 More on Fusion as a marketing machine. 33:06 Cory's big takeaway: not just doing the same thing everyone else is doing, and more on change as the only constant. 34:31 Matt's top pointer: "Be organized," and what that means.

You can listen to Matt LeBlanc on the Artist as Entrepreneur CI#20 online on Radio and Podcast. Open the player on this page to stream the available audio.

Matt LeBlanc on the Artist as Entrepreneur CI#20 is an episode from Creative Insurgents: Living a Creative Life by Your Own Rules by Cory Huff.

This episode is 36:31 long.

This episode was published on Sep 3, 2014.

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