Matt Baxter on What The Design Laundry Reveals About Creatives

Designer, writer and hat connoisseur Matt Baxter of Baxter & Bailey joins us on The Creative Boom Podcast this week to talk about imperfection, community, and the creative life. Matt's been in the game for three decades – from Trickett & Webb and 300million to co-founding his Brighton studio with Dom Bailey in 2012. Since then, they've built thoughtful, human brands for Oxford University Press, The Body Shop, London Symphony Orchestra, Royal Mail and the BBC. But it's his side project, The Design Laundry , that really caught my eye. It's a gloriously honest archive of our industry's mishaps – typos, rogue emails, pitch disasters – and the lessons that come from them. We talk about growing up in Burnley, moving south, why pondering still matters, and how to keep a studio human when speed rules everything. We also get into Brighton's creative scene, building community, and why staying off Instagram helps with creative jealousy. It's warm, funny and refreshingly honest... with bonus seagulls.

You can listen to Matt Baxter on What The Design Laundry Reveals About Creatives online on Radio and Podcast. Open the player on this page to stream the available audio.

Matt Baxter on What The Design Laundry Reveals About Creatives is an episode from Creative Boom by Creative Boom.

This episode is 00:50:35 long.

This episode was published on Dec 15, 2025.

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