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Content Marketing Podcast
Content marketing isn't just a buzzword -- it's the key to connecting with today's hard-to-reach consumer. Each week on the Content Marketing Podcast, Rachel Parker of Resonance Content Mark...
Episodes
20 of 100 episodes
Why I'm Taking a Break
The times they are a-changin' (for me, at least) and that's why I'll be taking a few weeks off from the Content Marketing Podcast. Join me f...
Content Marketing Podcast 245: Space, Silence, and the Creative Spirit
How can time-strapped creatives with never-ending to do lists find the silence and space that creativity demands? We've got the answer in Ep...
Content Marketing Podcast 244: Is Twitter Dead?
Twitter engagement is now lower than the average clickthrough rates on banner ads. Does that mean the little blue bird is doomed? Get the sc...
Content Marketing Podcast 243: Rekindle the Romance with Relationship Marketing
Join us to find out why rekindling the romance with your current customers isn't just a gallant gesture — it's also good business. Remember...
Hurricane Harvey: An Evacuee's Perspective
Today's episode will be a little different — okay, a LOT different — as I share a personal perspective on Hurricane Harvey's devastating sie...
Content Marketing Podcast 241: What Makes Content Shareable?
How do you create and publish content that people can't wait to share with their friends and followers? Let's look at 10 best practices for...
Content Marketing Podcast 240: The State of SEO Keywords in 2017 with Brad Shorr of Straight North
What's the latest intel on how Google approaches SEO keywords in 2017, and how can we adapt? Join us for our interview with Brad Shorr of St...
Content Marketing Podcast 239: What Learning Guitar Has Taught Me About Content Marketing
Today I'm sharing my latest hobby — learning to play the guitar — and five things this experience has taught me about content marketing. Rem...
Content Marketing Podcast 238: How to Create Bingeable Content
What makes content truly "bingeable?" Netflix knows the secret, and today we're looking at what we content marketers can learn from them to...
Content Marketing Podcast 237: New Rules of Engagement: How Interactive Content Is Changing the Game
Today we're looking at the latest research on interactive content and how it's changing the game of content marketing. Remember to snag your...
Content Marketing Podcast 236: Content Strategy 101: An Interview with Melanie Seibert
Today content strategist Melanie Seibert joins us to share her insights on why content strategy is important and how to get started putting...
Content Marketing Podcast 235: How to Get Started in Podcasting: An Interview with Jeremy Enns
Thinking about starting a podcast? Jeremy Enns of Ascetic Productions joins us with some sound advice (pun intended) on how to amp up your c...
Content Marketing Podcast 234: The State of Content Marketing: Top 5 Trends from the First Half of 2017
Believe it or not, the first half of 2017 is already behind us. Today we look at five trends of the past six months that will shape our stra...
Content Marketing Podcast 233: How to Create Content That Keeps People Coming Back
In Episode 233 of the Content Marketing Podcast, we've got 6 tips for creating content that makes people want to keep coming back. Remember...
Content Marketing Podcast 232: New Research on the State of Healthcare Content Marketing in 2017
Today we're exploring the results of a new study on the state of healthcare content marketing in 2017, recently published by Healthcare Insi...
Content Marketing Podcast 231: Getting Your First Content Marketing Job: Advice for New Grads
In Episode 231 of the Content Marketing Podcast, I have a graduation gift for the Class of 2017: 10 real-world tips on scoring your first co...
Content Marketing Podcast 230: Eye-Opening Research on Podcasting in 2017
Edison Research just released the results of their research on the podcasting market in 2017, and what they found out may surprise you. Reme...
Content Marketing Podcast 229: Why Quizzes Belong in Your Content Marketing Mix: Interview with Josh Haynam of Interact
Interact co-founder Josh Haynam stops by the Content Marketing Podcast to let us in on the lead-generation goldmine to be found in online qu...
Content Marketing Podcast 228: Insights from the 2017 Social Media Marketing Industry Report
It's that time of year again: Social Media Examiner has released its annual Social Media Marketing Industry Report, and today we're sharing...