Salt and Success with Jessica Helgeson

In this episode, they chat about: redefining success beyond hustle culture building a business that aligns with family, values, and real life embracing personal rhythm and steady growth scaling without losing purpose or identity the power of being in the right rooms and communities Resources + Links: Shop SEE Salt and explore the story behind the brand at Follow along with Jessica and the SEE Salt journey on Instagram: @seasalttaste Grow your brand, income, and impact! Learn more on our website ellyandnoracreative.com Connect with Sara on Instagram | @sarachamberscreative @ellyandnoracreative For show notes, resources, and more, visit Chicks Who Give a Hoot Follow along with the podcast on Instagram | @chickswhogiveahoot Get a Free Brand Audit → Show Notes: In this episode of the Chicks Who Give A Hoot podcast, host Sara Chambers sits down with her longtime friend Jessica Helgeson to talk about building a business that actually fits your life. Together, they explore redefining success beyond hustle culture, embracing seasonality in business, and why being steady can be just as powerful as scaling fast. Jessica shares honest insights on finding the right communities for growth, maintaining purpose while expanding a brand, and building something meaningful without losing yourself in the process—offering a refreshing perspective for women entrepreneurs focused on substance over hype. Jessica Helgeson is the co-founder of SEE Salt, a French finishing salt company she built alongside her mother using the same mineral-rich salt she grew up with at her family table. For more than a decade, Jessica has led SEE Salt with intention, prioritizing quality, sustainability, and long-term vision while balancing motherhood and entrepreneurship. Her approach proves that success doesn't require burnout—and that it's possible to grow a purpose-driven brand while honoring family, values, and personal rhythm. 00:00 Welcome to the Show 01:18 Meet Jessica Helgeson 02:13 Jessica's Business Journey and Insights 04:55 Scaling and Learning in the CPG Industry 06:40 Community and Validation in Business 08:53 Jessica's Future Goals 10:03 Conclusion and Where to Find Jessica

You can listen to Salt and Success with Jessica Helgeson online on Radio and Podcast. Open the player on this page to stream the available audio.

Salt and Success with Jessica Helgeson is an episode from Chicks Who Give a Hoot by Sara Chambers.

This episode is 09:48 long.

This episode was published on Feb 11, 2026.

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