Care Home PR And Marketing Masterclass Podcast Podcast Episodes Online

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Care Home PR And Marketing Masterclass Podcast Podcast Episodes Online | Radio and Podcast

Episodes

42 episodes

How I help specialist care providers get more clients

In this episode of the Care Home PR And Marketing Podcast, host Adam James of Springup PR talks with Simon Blunden, a business development c...

36:43Nov 25, 2025

How we get care homes (positively) headlined on TV news!

In this episode of Care Home PR and Marketing Podcast, Adam James and Samara Ullmann of Springup PR reveal how to get regional news TV cover...

35:05Apr 14, 2025

How I help care homes handle their enquiries effectively

This episode of the Care CEO Success Stories podcast features Jac Owen, founder and managing director of Connect , which handles enquiries o...

28:58Aug 16, 2024

How I Eliminate All Agency Staff For Care Homes

This episode of the Care Home PR And Marketing Podcast features Stephen Forster, founder of the Care Social Network . Drawing from his backg...

34:35Apr 12, 2024

How To Build A Care Provider's Brand

This episode of the Care Home PR And Marketing podcast features Saskia Binns, a communications, brand and marketing consultant who serves on...

33:59Apr 12, 2024

How To Become A Care Home Of Choice Via Community Engagement

This episode of the Care Home PR and Marketing Podcast discusses how care homes can become the preferred choice in their catchment areas thr...

34:08Sep 25, 2023

How To Pitch Your Care Provider To The Press To Be Seen As A National Care Expert

This episode of the Care Home PR And Marketing Podcast podcast features Sam Lewis, editor of Care Home Professional . With a number of years...

31:28Sep 21, 2023

How I Planned A Care Provider Website To Maximise The Probability A Prospective Family Would Become A Client

This episode of the Care CEO Success Stories podcast features Jason Hancock, founder of Hancock and Rowe which specialises in website user e...

34:16Feb 1, 2023

How To Handle Enquiries To Your Care Homes (Particularly As Families Are Now HYPER Discerning)

This episode of the Care Home PR And Marketing podcast features Fiona Hales, managing director of CoolCare , an administration software prov...

33:35Sep 29, 2022

Why Care Operators Should Collect Positive Testimonials From Families

This episode of the Care Home PR And Marketing podcast features Paul Robinson, Director of Strategic Partnerships at Doctify , a real-time d...

25:38Apr 12, 2022

How Care Operators Can Build Formidable Relationships With Local Authority Decision-Makers!

This episode of the Care Home PR And Marketing podcast features Mark Topps, regional business manager for reablement service Essex Cares . M...

26:45Mar 15, 2022

How Care Operators Can Listed #1 On Google!

This episode of the Care Home PR And Marketing podcast features Alfie Jones of Cahoot Marketing when we discuss everything you need to know...

43:16Mar 15, 2022

Why Care Operators Should Have Real-Time Live Chat On Their Website

This episode of the Care Home PR And Marketing podcast features Marcus Wrinch of C4B Chat, a website live-chat service specialising in the c...

30:36Jan 20, 2022

How A Specialist Care Operator Used PR And Marketing To Help Increase Care Job Enquiries By 400%

This episode of the Care Home PR And Marketing podcast features Neil Russell, chairman of specialist neurological care provider PJ Care whic...

44:36Nov 23, 2021

How One Care Operator Received The CVs of 21 Care Applicants Using £798 Of Facebook Ads Combined With PR

This episode of the Care Home PR And Marketing podcast features Facebook Ads specialist Michael Rodger of Springup PR where we discuss the c...

25:11Oct 22, 2021

How One Care Home Operator Used "Phenomenal" PR To Increase Enquiries And Occupancy

This episode of the Care Home PR And Marketing podcast features Nimesh and Pritesh Patel of 2-home operator Prime Residential Care. They tel...

30:26Oct 22, 2021

How Care Homes Can Use Telephone Call Tracking To Better Understand How Enquiries Are Recorded And Handled.

This episode of the Care Home PR And Marketing podcast features Wendy Westbury, Director of Sales and Marketing at Dormy Care Communities, w...

18:09Aug 20, 2021

The Ultimate Guide To Selling Your Care Operator

This episode of the Care Home PR and Marketing podcast features Anthony Rae of Montane Care , who will be revealing the essentials of sellin...

34:42Apr 30, 2021

How Digital Technology Can Better Manage Enquiries For Care Homes

This episode of the Care Home PR And Marketing podcast features Fiona Hale, Managing Director of CoolCare , a leading care home management s...

35:39Mar 19, 2021

How Online Directories Can Get Your Care Operator More Enquiries

This episode of the Care Home PR And Marketing podcast features Debbie Harris, founder of Autumna, an online care and advice directory of ca...

43:48Jan 29, 2021

How To Promote Your Care Homes During The Covid Pandemic

This episode of the Care Home PR And Marketing podcast features Derya Filiz, head of external communications at Anchor Hanover, which operat...

28:07Dec 23, 2020

How To Re-Brand Your Care Operator - And Embed A Clear Mission, Vision And Values

This episode of the Care Home PR And Marketing podcast features Joanne Balmer, CEO of the care home group Oakland Care which consists of fou...

27:42Nov 1, 2020

How To Construct Your Care Home Website Landing Pages So Families Actually Make An Enquiry!

This episode of the Care Home PR And Marketing podcast features Tobi Alli-Usman of Smooth Digital. In this episode we delve into: * What you...

26:59Oct 8, 2020

Why improving how you handle enquiries, particularly via the phone, will increase conversion rate of enquiry to resident at your care homes

This episode features Simon Crowther of training and consultancy company Care Skilled . Simon also owned and sold 2 nursing homes. In this e...

29:45Sep 23, 2020

How Videos Can Best Promote Your Care Homes

This episode of the Care Home PR And Marketing podcast features York Woodford-Smith of Five On A Bike Video which has filmed more than 50 in...

31:42Aug 13, 2020

Why Your Care Business Must Have A Fantastic Culture And Vision To Improve Recruitment And Retention, Care Quality And Occupancy

This episode of the Care Home PR And Marketing podcast, features Simon Parker, founding partner of SP&P which helps clients build high-perfo...

45:36Jul 7, 2020

How - During Covid-19 - Promoting Your Care Homes Via Positive Press Coverage Has (Surprisingly) Never Been So Vital

Adam James of Springup PR discusses: How - During Covid-19 - Promoting Your Care Homes Via Positive Press Coverage Has (Surprisingly) Never...

18:47Apr 22, 2020

How Best – And Most Effectively – To Challenge CQC Reports On Your Care Operator

This episode, featuring Paul Ridout of Ridouts Professional Services, which provides legal services exclusively to companies providing care...

33:30Apr 16, 2020

How To Launch And Promote A Successful Nursing Home When You Have No Prior Experience

This episode of the Care Home PR And Marketing Podcast features Dion Meechan, operations director of Barrowhill Hall nursing home in Staffor...

31:38Feb 17, 2020

How To Resolve The 4 Biggest Care Home Recruitment Nightmares

This episode of the Care Home PR And Marketing Podcast features Neil Eastwood author of Saving Social Care and founder of Care Friends, an e...

36:33Feb 14, 2020

How 1 care home Facebook post went viral reaching 14 million people, with 51,000 comments!

This episode, featuring Springup PR's very own Danielle Booker, reveals the amazing story of how one care home Facebook post reached 14 mill...

23:28Nov 14, 2019

How pay-per click marketing can secure more enquiries and accelerate revenue growth for your care homes

Want to know what's working RIGHT NOW for care providers using pay-per-click marketing? In this episode, featuring Tobi Alli Usman, you will...

34:20Aug 1, 2019

How To Promote Three New Homes? What A Care Operator Sales And Marketing Manager Did

Want to discover what a new care operator's sales and marketing manager did for the group's first three new homes? This episode, featuring D...

31:36May 30, 2019

How to use Facebook "boosts" to promote your care home to 8,000 local people for just £37.50

Want to discover how your care home's good news story can reach more than 8,000 local people on Facebook for just £37.50? Want to discover t...

17:53Apr 24, 2019

Episode 8 - How To Make Your Care Homes Stand Out Online

Want to know how to use content marketing for your care homes in order to have a superior online presence to competitor homes? Want to get r...

39:20Mar 6, 2019

Episode 7 - Discover How To Grow A Care Home Group From 1 to 5 Homes

Want to know how to grow a care group from 1 to 5 homes, with 60 beds or more in each? Want to know what you should be looking for when fina...

26:12Feb 13, 2019

Episode 6 - How One Care Home Used Facebook To Reach 25,000 Local People In 7 Days Without Paying A Penny On Advertising

Danielle Booker of Springup PR runs through the details of an Facebook "Accelerated Engagement" campaign for a care home which reached 25,00...

25:27Dec 11, 2018

Episode 5 - How To Secure Ongoing Positive Media Exposure For Your Care Home

Featuring Lisa Pettifer of Springup PR who explains all you need to know and do to get local journalists to write regular good news stories...

31:46Sep 6, 2018

Episode 4 - How One Care Home Used Facebook To Reach 20,000 People Organically Within One Week

Discover how one care home got creative via Facebook to reach 20,000 people organically. Discover how the home used Facebook 'accelerated en...

11:30Aug 8, 2018

Episode 3 - How To Create An Ultra Successful Event At Your Care Home In Order To Boost Its Reputation

How can a special event - with more than 100 people - at your care home boost its reputation? How do you get 100 people who have never been...

13:16Aug 8, 2018

Epsiode 2 - What Is PR And Marketing For Care Homes And What Does It Help Do?

Would you like to know how PR and Marketing techniques can help promote your home, get more enquiries and fill beds faster? This episode out...

15:35Aug 8, 2018

Introduction To Care Home PR And Marketing Masterclass Podcast

Introduction to the Care Home PR and Marketing Masterclass Podcast. Explaining what the Care Home PR and Marketing Masterclass Podcast is, w...

02:39Aug 8, 2018