Gatorade Sweats the Competition Searching for a Solution 1

It’s 1965 and at the University of Florida, a team of kidney scientists is working hard on an electrolyte beverage solution to prevent dehydration. It’s a hit with the school’s football team, the Florida Gators, and so they name it Gatorade. But creating an innovative product only gets you so far. The team has to figure out how they’ll get their new beverage off the sidelines and into grocery stores and the hands of millions of everyday consumers. And now that they’ve created the sports-drink sector, do they have what it takes to stay on top? Audible subscribers can listen to all episodes of Business Wars ad-free right now. Join Audible today by downloading the Audible app. See Privacy Policy at and California Privacy Notice at .

You can listen to Gatorade Sweats the Competition Searching for a Solution 1 online on Radio and Podcast. Open the player on this page to stream the available audio.

Gatorade Sweats the Competition Searching for a Solution 1 is an episode from Business Wars by Audible.

This episode is 00:43:33 long.

This episode was published on Feb 25, 2026.

Yes. Use the heart button on the episode page to add it to your favorite episodes list.

Yes. This page shows related episodes from Business Wars when more episodes are available from the podcast feed.