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CMO roundtable-How Can Brands Engage Consumers in 2018 and Beyond?

Builders by betaworks

Oct 23, 201800:56:16Technology

Season 1, Episode 11 This week's episode is jam packed with so much knowledge! Key topics of this amazing women-led round table include: How marketing spend is changing Reaching consumers in a world where media consumpti...

About This Episode

CMO roundtable-How Can Brands Engage Consumers in 2018 and Beyond? is an episode from Builders by betaworks. Season 1, Episode 11 This week's episode is jam packed with so much knowledge! Key topics of this amazing women-led round table inc...

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Episode Details

Published Oct 23, 2018, 00:56:16 long, audio available.

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What is CMO roundtable-How Can Brands Engage Consumers in 2018 and Beyond? about?

Season 1, Episode 11 This week's episode is jam packed with so much knowledge! Key topics of this amazing women-led round table include: How marketing spend is changing Reaching consumers in a world where media consumption is increasingly personalized Brand safety As ads become commerce enabled, how does it change marketing? How do brands transform into content creators? Round table speakers: Joanna Lord CMO, Classpass Pam El CMO, NBA Emily Culp Former CMO, Keds Linda Boff CMO, GE Christina Carbonell Co-Founder, Primary.com Moderator Rich Greenfield TMT analyst, BTIG Read our companion piece post here

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CMO roundtable-How Can Brands Engage Consumers in 2018 and Beyond? is an episode from Builders by betaworks.

How long is this episode?

This episode is 00:56:16 long.

When was this episode published?

This episode was published on Oct 23, 2018.

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Where can I listen to CMO roundtable-How Can Brands Engage Consumers in 2018 and Beyond??

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Which podcast is this episode from?

CMO roundtable-How Can Brands Engage Consumers in 2018 and Beyond? is from Builders by betaworks.

What are the episode details?

Published Oct 23, 2018 and 00:56:16 long