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Season 1, Episode 11 This week's episode is jam packed with so much knowledge! Key topics of this amazing women-led round table include: How marketing spend is changing Reaching consumers in a world where media consumpti...
CMO roundtable-How Can Brands Engage Consumers in 2018 and Beyond? is an episode from Builders by betaworks. Season 1, Episode 11 This week's episode is jam packed with so much knowledge! Key topics of this amazing women-led round table inc...
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Published Oct 23, 2018, 00:56:16 long, audio available.
Season 1, Episode 11 This week's episode is jam packed with so much knowledge! Key topics of this amazing women-led round table include: How marketing spend is changing Reaching consumers in a world where media consumption is increasingly personalized Brand safety As ads become commerce enabled, how does it change marketing? How do brands transform into content creators? Round table speakers: Joanna Lord CMO, Classpass Pam El CMO, NBA Emily Culp Former CMO, Keds Linda Boff CMO, GE Christina Carbonell Co-Founder, Primary.com Moderator Rich Greenfield TMT analyst, BTIG Read our companion piece post here
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CMO roundtable-How Can Brands Engage Consumers in 2018 and Beyond? is an episode from Builders by betaworks.
This episode is 00:56:16 long.
This episode was published on Oct 23, 2018.
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CMO roundtable-How Can Brands Engage Consumers in 2018 and Beyond? is from Builders by betaworks.
Published Oct 23, 2018 and 00:56:16 long