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Ep. 9: Why Digital & Physical Aren't at War artwork
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Ep. 9: Why Digital & Physical Aren't at War

Bring the Real by Sonya Klinger

Apr 18, 201828:09Business

Consumers feel empowered on their own time, where they have the best experience. Thus, they reward brands for accessibility & quality. This means telling a rich story digitally, layering it atop dynamic physical moments....