Uncharted Episode 24: Don't underestimate Trump

Political messages gain added strength when they're delivered in a way that matches how our brains process information. Pioneering cognitive linguist George Lakoff says that America's leading progressive politicians have ignored the science, while Donald Trump and the right wing have connected with voters with dangerous effectiveness. In October 2017, Lakoff, a former distinguished professor at UC Berkeley, sat down with journalist Daphne White at the fifth annual Uncharted Berkeley Festival of Ideas in Berkeley, to discuss how so many people underestimated the man who became the 45th president of the United States.

You can listen to Uncharted Episode 24: Don't underestimate Trump online on Radio and Podcast. Open the player on this page to stream the available audio.

Uncharted Episode 24: Don't underestimate Trump is an episode from Berkeleyside Podcast by Berkeleyside.

This episode is 44:11 long.

This episode was published on Jan 2, 2018.

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