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#386: Her Launch Flopped With Zero Sales. Now It's a Celebrity-Favorite, 8-Figure Brand. Jenny Lei, founder of Freja
Jenny Lei is the founder of Freja, the cult-favorite vegan handbag brand that you've probably seen on Hailey Bieber, Sarah Jessica Parker, and all over your feed. But here's what you might not know. Jenny started Freja w...
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#386: Her Launch Flopped With Zero Sales. Now It's a Celebrity-Favorite, 8-Figure Brand. Jenny Lei, founder of Freja is an episode from Behind Her Empire by Yasmin Nouri. Jenny Lei is the founder of Freja, the cult-favorite vegan handbag br...
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Published Jun 22, 2026, 48:51 long, audio available.
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