Episode 52 - John Ellet

Today we're talking with special guest John Ellet, CEO of Springbox. He's also a contributing author for Forbes magazine, and the author of the book "The CMO Manifesto: A 100 Day Action Plan for Marketing Change Agents." With any luck, he'll take us on a deep dive of change management for marketing professionals. LeadCrunch[ai] uses artificial intelligence to drastically improve the performance of B2B demand generation campaigns through account-based "lookalike" modeling. Click the link for more information.

You can listen to Episode 52 - John Ellet online on Radio and Podcast. Open the player on this page to stream the available audio.

Episode 52 - John Ellet is an episode from B2B Marketing Jukebox Podcast by J. David Green.

This episode is 26:27 long.

This episode was published on Aug 19, 2019.

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