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372. From Reputation to Revenue: Building a strong airline brand with Rahsaan Johnson, brand expert artwork
Leisure

372. From Reputation to Revenue: Building a strong airline brand with Rahsaan Johnson, brand expert

AviaDev Insight Africa by Jon Howell

Mar 16, 202640:44Leisure

In this episode of AviaDev Insight Africa, we speak to Rahsaan Johnson, former Managing Director of Global Communications at Delta, with 13 years at United, about what "brand" means for airlines and why it drives profita...