How a Big-League CEO Is Launching An Author Career
Joining me today is veteran CEO Jane Miller. Jane has a distinguished career as a President and CEO for major brands. She was Present of a $...
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AuthorMBA: Conversations About Book Marketing, Publishing, Author Platforms, and Other Business Strategies for Authors
AuthorMBA features one-on-one conversations with today's brightest authors who excel at the business of books. Conversations feature insights into successful business models, revenue streams...
Episodes
20 of 47 episodesLessons in Building a Sustainable Book-Based Business
The parallels between creating books and building businesses are strong and made stronger thanks to Samir Rath. Samir isn’t only a seasoned...
Inside the Mind of a Senior Editor at Penguin Random House
Joining me today is none other than Niki Papadopoulos, senior editor at Penguin Random House. I’m so honored to have Niki on the show to tal...
The Business Decision Behind a Choosing Fiction Over Non-Fiction
When a successful entrepreneur and startup advisor wants to distill his experience into a book to educate others, surely he is going to choo...
Jeremiah Gardner on Work & Life After Raising $22,995 For His Book
Startup expert and author Jeremiah Gardner returns to talk about the aftermath of his success crowdfunding campaign for The Lean Brand. With...
Can the Advice of a Chess Grandmaster Make You a Wiser Author?
Douglas Goldstein is the co-author of Rich as a King: How the Wisdom of Chess Can Make You a Grandmaster of Investing. Built around the appl...
The 'Magic Formula' for Book Success Isn't What You Think It Is
If you’re an author entrepreneur or work in the business of books, then you’ve probably learned that there is no magic formula for success....
This Tech Author Breaks Down the ROI Numbers on Book Publishing
Jason Gilmore is an accomplished programmer who has been writing tech books for years. He's landed traditional book deals as well as publish...
What a Venture Capitalist is Doing to Give Power Back to Authors
Although the publishing industry is ripe for innovation, figuring out how to tear down the old norms and build a thriving publishing startup...
Terry Starbucker's Journey to Overcome Publishing Disappointment
How do you handle the emotions when your dream of being traditionally published doesn't come true? And what do you do with the manuscript yo...
Simplifilm Founders Pull Back the Curtain on Blockbuster Book Marketing
Chris Johnson and Jason Moore aren't authors, but they help some of the biggest authors launch their books with a BANG! From Seth Godin to A...
C.C. Chapman On the Not Always Glamours Life as a Professional Author
C.C. Chapman has been working in the realm of content for a while now. He first seized the opportunity of emerging web 2.0 platforms to cata...
Jason (SurfrApp) Sadler on His Wild Book Promotion Model
By today's standards, "build marketing into your book" has become common business advice for authors. There are, of course, a bajillion ways...
David Burkus Shares How He Broke Into the Author/Publishing Business
More and more professionals these days are changing not only jobs but entire careers. That said, going from a pharmaceutical sales professio...
Jeremiah Gardner Teaches Lean Brand Development for Authors
Brands don't only pertain to apparel companies like Nike, electronic manufacturers like Apple, tech companies like Twitter, or entertainment...
Richard Sheridan Discusses His Unexpected 'Book Effect'
Business can be stressful, especially as an entrepreneur, right? Of course it can, and often is. But for Richard Sheridan, his life as a sof...
Ryan Holiday on Overcoming Adversity and Growth Hacking for Authors
When big league authors like Tim Ferriss of 'The 4-Hour Workweek' fame need help with their book projects, they call Ryan Holiday. Ryan is p...
Benny Lewis Explains Why Foreign Book Markets Are So Important
Benny Lewis is a first-time author, but you wouldn't know it from the resounding success of his first book, Fluent In 3 Months. The book bec...
Shawn Murphy on Becoming an Author as a Businessman
Shawn Murphy is devoted to the idea of infusing greater joy and responsibility into the modern workplace. He is turning to the world of book...
Joshua Fields Millburn on Building a Book Business from Scratch
Joshua Fields Millburn quit his comfortable corporate job in his thirties to pursue what he truly loved—writing books. In the few years sinc...