8K. Practice

In this episode we hear from this generation on their experience with building practice in contemporary America. The cohort is focused on moving away from speculative or gallery work and towards substantial built projects, but they describe the challenges in getting a small, academic building practice off the ground. They highlight the ways that academic bona fides no longer translate to meaningful commissions. Whereas prior generations were rewarded for their disciplinary mastery, they find themselves lacking professional expertise, competing against more resourced corporate firms, and feeling that their perspective as designers is no longer valuable to clients.

You can listen to 8K. Practice online on Radio and Podcast. Open the player on this page to stream the available audio.

8K. Practice is an episode from Attention — Audio Journal for Architecture by Attention — Audio Journal for Architecture.

The episode duration depends on the source podcast feed and may not always be available.

This episode was published on Jan 26, 2026.

Yes. Use the heart button on the episode page to add it to your favorite episodes list.

Yes. This page shows related episodes from Attention — Audio Journal for Architecture when more episodes are available from the podcast feed.