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Americans are obsessed with protein. How much do you actually need? artwork
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Americans are obsessed with protein. How much do you actually need?

Apple News In Conversation

Mar 26, 202626:23News & Politics

We are in the middle of a protein boom. Protein food products make up a more than $100 billion industry — and it's still growing. In a new book, Protein: The Making of a Nutritional Superstar , health scholar Saman...

About This Episode

Americans are obsessed with protein. How much do you actually need? is an episode from Apple News In Conversation. We are in the middle of a protein boom. Protein food products make up a more than $100 billion industry — and it's stil...

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Episode Details

Published Mar 26, 2026, 26:23 long, audio available.

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What is Americans are obsessed with protein. How much do you actually need? about?

We are in the middle of a protein boom. Protein food products make up a more than $100 billion industry — and it's still growing. In a new book, Protein: The Making of a Nutritional Superstar , health scholar Samantha King and sociologist Gavin Weedon reveal how marketing, industry interests, and cultural trends — not nutritional science — have turned protein into the most popular nutrient of the moment. King and Weedon sat down with Apple News In Conversation guest host Sam Sanders to talk about the real reason protein is everywhere, and how to think differently about your intake.

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Americans are obsessed with protein. How much do you actually need? is an episode from Apple News In Conversation.

How long is this episode?

This episode is 26:23 long.

When was this episode published?

This episode was published on Mar 26, 2026.

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Where can I listen to Americans are obsessed with protein. How much do you actually need??

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Which podcast is this episode from?

Americans are obsessed with protein. How much do you actually need? is from Apple News In Conversation.

What are the episode details?

Published Mar 26, 2026 and 26:23 long