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App Masters

Steve Young

Episodes

20 of 1,065 episodes

How to Save 90% of Your Ad Budget with AI UGC

Start testing with MaxFusion AI: https://maxfusion.ai/?via=appmasters What if you could create hundreds of video ads, test viral hooks, and...

01:03:14Oct 31, 2026

The Influencer Marketing Math That Made Cal AI Profitable

How much should you actually pay an influencer? And more importantly, how do you make sure influencer marketing stays profitable when a vide...

00:12:07Oct 27, 2026

How a Full-Time Teacher Built a Nearly $1M App Business

What if you could build a nearly $1 MILLION app business while working a full-time job? In this episode, we are joined by Eric Duffett, a fu...

01:01:40Oct 24, 2026

Before You Spend $1 on Meta Ads, Watch This

Thinking about running Meta Ads for your app? Before you spend a single dollar, make sure these 7 things are in place. Meta Ads can help you...

00:20:45Oct 20, 2026

The Secrets to Web2App Growth (And the Risks Nobody Talks About)

Web2App is changing how mobile apps acquire users and convert them into paying subscribers. But are you prepared for the risks that come wit...

01:12:42Oct 17, 2026

How Cal AI Scaled Influencer Marketing Without Killing Views

How do you scale influencer marketing without turning every creator video into an expensive infomercial? Jake from Cal AI breaks down how th...

00:08:29Oct 13, 2026

How Reframe Scaled to $10M+ ARR

How do you take a habit-change app from MVP to 200K subscribers and $10M+ ARR? In this episode, Vedant Pradeep, co-founder of Reframe, break...

01:12:27Oct 10, 2026

This Breathing App Sold to Peloton for $2M

Get 50% off ScreenDesign: https://screensdesign.com/?ref=appmasters What if staying niche is actually the path to a $2M+ acquisition? In thi...

00:11:40Oct 6, 2026

AI and Growth in Regulated Markets

What happens to the growth playbook when your market puts real limits on targeting, claims, and data use? We are joined by Vivek Girotra, wh...

01:02:52Oct 3, 2026

How to Increase Organic Downloads Without Changing Keywords

Check out AppScreens: https://appscreens.com/?via=am Can you increase organic app downloads without changing your ASO keywords? Yes, and in...

00:16:36Sep 29, 2026

Cal AI’s Co-Founder Shares His App Growth Secrets

How do you go from $9 in your bank account to building and selling a company in just 15 months? In this episode, Jake Castillo, co-founder o...

01:01:40Sep 26, 2026

The Viral App Idea Framework That Got Her 1M Users

Join the App Founders Community: https://appfounders.co/ Nicole Cheung took her first app to 1 MILLION users in just 6 months, and it wasn't...

00:08:32Sep 22, 2026

Live App Teardowns: App Growth Optimization

What happens when Steve puts a real app under the microscope? In this episode, Steve did a live app teardown across different app categories...

01:19:40Sep 19, 2026

Paywall Strategy: How 2 Paywalls Tripled Trial Starts

Join the App Founders Community: https://appfounders.co/ What happens when you show users 2 paywalls instead of 1? In this video, I break do...

00:09:39Sep 15, 2026

How He Built an $800K ARR App Using Simple Strategies

What if you could build and launch an app without spending months worrying about retention, features, or a perfect product? In this episode,...

01:06:37Sep 12, 2026

Do This Before Running ANY Paid Social Media Marketing

Before you spend money on paid social media marketing, make sure your creative is ready to convert. In this video, Steve P. Young breaks dow...

00:20:16Sep 8, 2026

B2B Strategies for a B2C App

What if your biggest growth opportunity isn’t another ad campaign, but an entirely different distribution channel? In this live session, we’...

01:15:19Sep 5, 2026

Best ASO Tools: Which One Has the Most Accurate Data?

Try AstroASO: https://tryastro.app?aff=nWj08 Which ASO tool actually has the most accurate keyword data? In this video, Steve P. Young compa...

00:09:45Sep 1, 2026

This Dev Made $5K MRR Look Easy (Copy This ASO-First Strategy)

What if the best app idea isn’t in your head, but hidden in the App Store? In this livestream, we’re joined by Mohamed Khaled Selim, an Egyp...

01:20:54Aug 29, 2026

The UGC Marketing Playbook Behind 300M+ Monthly Views

Join the App Founders Community: https://appfounders.co/ Nicole Cheung's apps are pulling 300-400 MILLION monthly social views, and her UGC...

00:16:58Aug 25, 2026