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New Business Diaries: Pedro Martins and Tobi Asare
Author, Founder of My Bump Pay and former Head of Growth at OMD UK, Tobi Asare joins the IPA New Business Diaries podcast to talk to Mediaplus UK's Pedro Martins about key lessons she's learnt from her career so far. The...
About This Episode
New Business Diaries: Pedro Martins and Tobi Asare is an episode from Advertising Podcast from the IPA by IPA Podcast. Author, Founder of My Bump Pay and former Head of Growth at OMD UK, Tobi Asare joins the IPA New Business Diaries podcast...
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This episode belongs to Advertising Podcast from the IPA.
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Episode Details
Published Nov 19, 2025, 00:29:03 long, audio available.
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Questions About This Episode
What is New Business Diaries: Pedro Martins and Tobi Asare about?
Author, Founder of My Bump Pay and former Head of Growth at OMD UK, Tobi Asare joins the IPA New Business Diaries podcast to talk to Mediaplus UK's Pedro Martins about key lessons she's learnt from her career so far. They explore the benefits of testing and learning with AI, blending commerciality and creativity and why your people are your number one asset when pitching.
Where can I listen to New Business Diaries: Pedro Martins and Tobi Asare?
You can listen to New Business Diaries: Pedro Martins and Tobi Asare online on Radio and Podcast. Open the player on this page to stream the available audio.
Which podcast is New Business Diaries: Pedro Martins and Tobi Asare from?
New Business Diaries: Pedro Martins and Tobi Asare is an episode from Advertising Podcast from the IPA by IPA Podcast.
How long is this episode?
This episode is 00:29:03 long.
When was this episode published?
This episode was published on Nov 19, 2025.
Can I save New Business Diaries: Pedro Martins and Tobi Asare for later?
Yes. Use the heart button on the episode page to add it to your favorite episodes list.
Are there related episodes from Advertising Podcast from the IPA?
Yes. This page shows related episodes from Advertising Podcast from the IPA when more episodes are available from the podcast feed.
Quick Answers About This Episode
Where can I listen to New Business Diaries: Pedro Martins and Tobi Asare?
You can listen to New Business Diaries: Pedro Martins and Tobi Asare on this page when the episode audio is available from the podcast feed.
Which podcast is this episode from?
New Business Diaries: Pedro Martins and Tobi Asare is from Advertising Podcast from the IPA by IPA Podcast.
What are the episode details?
Published Nov 19, 2025 and 00:29:03 long