Wi2026: Take a Look, It's in a Book: Sparking a Lifetime of Reading

Reading is magic, and when kids fall in love with it early, that love can last a lifetime. This session will discuss ways you can spark a lifetime of reading for your young customers. We'll explore how booksellers can create moments of wonder that make kids reach for books just because they want to, not because they have to. Panelists will share ideas for making reading a shared family adventure and building excitement around discovery. We'll also discuss how cultivating enthusiastic young readers today helps ensure a future of engaged adult readers tomorrow. You'll leave with practical, joy-filled ideas to turn your store into a place where reading isn't just encouraged — it's irresistible. Recorded February 24, 2026 at Winter Institute 2026 in Pittsburgh, PA. Additional bookstore education resources can be found at . Theme song by Constant Companion

You can listen to Wi2026: Take a Look, It's in a Book: Sparking a Lifetime of Reading online on Radio and Podcast. Open the player on this page to stream the available audio.

Wi2026: Take a Look, It's in a Book: Sparking a Lifetime of Reading is an episode from ABA Learning by American Booksellers Association.

This episode is 01:03:29 long.

This episode was published on Mar 27, 2026.

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