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小龙虾口红日销2万支，老字号出跨界新明星

Jul 19, 201907:32Business

天猫联手两家国货品牌，玩出了新花样：老字号小杨生煎和新锐品牌稚优泉跨界联名，推出了小龙虾唇釉和生煎包面膜。这两样混搭新品在天猫首发第一天，就为稚优泉带来了百万访客，令其成交增长近两倍。其中新客超过一半，粉丝增长了近70%。

About This Episode

小龙虾口红日销2万支，老字号出跨界新明星 is an episode from 阿里新零售内参——千牛之声 by 千牛头条. 天猫联手两家国货品牌，玩出了新花样：老字号小杨生煎和新锐品牌稚优泉跨界联名，推出了小龙虾唇釉和生煎包面膜。这两样混搭新品在天猫首发第一天，就为稚优泉带来了百万访客，令其成交增长近两倍。其中新客超过一半，粉丝增长了近70%。 The episode was published on Jul 19, 2019 and runs for 07:32. Us...

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Published Jul 19, 2019, 07:32 long, audio available.

小龙虾口红日销2万支，老字号出跨界新明星

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