No.1077 這樣開價就對了！/Fearless Pricing
大多數企業主收費過低，是因為他們是依據時間、競爭對手或心中的恐懼來定價，想要有所成長就必須依據你創造的價值和產出的成果。別再販賣時間或投入程度，開始販賣結果吧。Most business owners charge too little because they price ba...
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大師輕鬆讀之輕鬆聽大師
濃縮歐美暢銷財經管理書精華的《大師輕鬆讀》，精心規劃六大系列主題，並由 資深媒體人 俞國定 重點導讀和精闢解說每周新刊內容，讓您享受最豐富的知識語音饗宴，輕鬆與全球同步學習。
大師輕鬆讀之輕鬆聽大師 Podcast Guide
Listen to 大師輕鬆讀之輕鬆聽大師, a Business podcast by 媒體創意人 俞國定 . Stream 696 episodes in Chinese, follow new audio stories, and play episodes online on Radio and Podcast.
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No.1076 賈伯斯的流放歲月/Steve Jobs in Exile
1985年被逐出蘋果後，賈伯斯陷入一段荒野歲月，他失去了權力、地位與方向，但這次流放也迫使他重塑再造。After being pushed out of Apple in 1985, Jobs entered what felt like professional wildern...
No.1075 第二人生優勢/The Second Act Advantage
退休已是過時的概念，你的人生下半場可能成為你一生中最有生產力、最有意義、最有影響力的一段歲月。不要退休下來只躺在沙灘上，去開創你夢想的事業，好好享受吧！Retirement is an outdated concept. Your later decades of life ca...
No.1074 策略校準/Alignment
企業必須不斷尋找方法，讓整體價值超越各部分的總合。若缺乏全面的策略校準，組織各部門將各自為政，朝不同方向發展。Corporations must continually search for ways to make the whole more valuable than th...
No.1073 企業防腐計/INCORRUPTIBLE
即使公司蒸蒸日上，如何始終堅守使命？換句話說，如何打造一家永不腐敗的公司？How do you create a company which stays mission-centred even when it gets to be big and successful? In...
No.1072 LinkedIn教你找工作/Open to Work
數十億人在AI重塑的世界，定義屬於自己的獨特願景。面對變動迅速的就業市場，及早規畫你的路徑並在機會來臨時做好準備是關鍵。Billions of people are defining their own unique visions in a world being remade...
No.1071 龍蝦式學習/Learn Like a Lobster
世界變化愈快，學習的習慣與技能就愈珍貴。像龍蝦一樣學習吧，牠們是大自然中的學習機器，永遠不會停止學習和成長。The more rapidly the world changes, the more valuable learning habits and skills becom...
No.1070 徹底擺脫拖延4步驟/Procrastination Proof
如何讓自己不再拖延？拖延本質上不是自律的問題，是你允不允許的問題。How do you stop procrastinating? At its heart, procrastination is not a discipline problem – it's much more...
No.1069 為愛設計/Design Love In
一切都是體驗，如果沒有愛，再有效率也沒有意義。Everything is an experience. Without love built into it, efficiency alone carries no meaning. -- Hosting provided by...
No.1068 馬斯克5步演算法/THE ALGORITHM
隨著時代巨變，能靠維持現狀⽣存下來的企業寥寥無幾。馬思克的演算法或將成為新的生存策略。As we face epochal change, there are vanishingly few businesses that can survive by maintaining t...
No.1067 做個逐夢人/Runnin' Down a Dream
人生是一道用進廢退的命題，為什麼不去做自己最開心的事情呢？Life is a use-it-or-lose-it proposition, then why not do what makes you most happy? -- Hosting provided by Soun...
No.1066 金錢習慣/The Money Habit
個人理財的關鍵在於習慣，而不僅僅是收入的高低。養成精明分配收入的紀律，將讓你受用無窮。使用『金錢習慣系統』，可以建立這種紀律。Personal financial management is about habits, not just your level of income....
No.1065 故事力/Super Skill
AI能寫作，但它永遠無法成為說故事的人。這正是為何在AI氾濫的時代，故事力將成為一項終極的超級技能。AI can write, but it can never be a storyteller. That's why storytelling is becoming the u...
No.1064 挖出來的創意/How Great Ideas Happen
別再因為沒有靈感而自責，創意不會憑空發生。相反地，你應該像考古學家一樣，透過探勘、劃分、挖掘、篩選，將它挖掘出來。Stop blaming yourself for a lack of inspiration—creativity doesn't just appear out...
No.1063 策略陷阱/The Strategy Trap
商業策略失敗往往不是因為策略本身出錯，比起其他原因，更多是因為執行不力。這就是「策略陷阱」──你知道該怎麼做，卻無法有效執行。你花了太多心思琢磨構想，卻輕忽了實現這些構想所需的條件與努力。──你知道該怎麼做，卻無法有效執行。你花了太多心思琢磨構想，卻輕忽了實現這些構想所需的條件與...
No.1062 這樣開會就對了！/Your Best Meeting Ever
別再召開沒人想參加的會議。相反地，應該像設計卓越產品一樣來設計會議。Stop running meetings no one wants. Instead, design them like great products. -- Hosting provided by Sound...
No.1061 放膽做大夢/THINK BIG
你如何看待自己與人生，幾乎決定了你的一切遭遇。你的任務是成為創意生成者，而不是被動反應者。How you think about yourself and your life shapes almost everything that happens to you. Your j...
No.1060 準CEO預備手冊/CEO READY
在邁向CEO的路上，過往的成功實績並不夠，真正的關鍵在於你是否「準備就緒」，讓大家都能清楚看到你是最強大、最讓人安心的領導人選。On the path to CEO, your track record of success isn't enough, it's much mor...
No.1059 看懂財務報表/Understanding Financial Statements
理解和分析財務報表是一項重要的商業技能。一旦看懂財務報表，那些數字就不再只是靜態的數據，而是意義鮮活的情報。The ability to analyze financial statements is an essential business skill. Once you m...
No.1058 章魚型組織/The Octopus Organization
聽起來或許有點奇怪，但在當今瞬息萬變的市場，組織若想好好發展和茁壯，最好的方式就是像章魚一樣行動和運作。As quirky as it may sound, the best way for organizations to operate and to thrive in to...