No.1085 創業一定要懂的拉力框架/The Power of Pull
新創事業之所以成功，不是因為打造了出色的產品，而是因為發現顧客迫切的需求，也就是「拉力」，並打造出與這股需求契合的解決方案。你的任務不是說服人們想要你的產品，而是找出他們早就迫切想完成的事，然後讓這件事變得更容易。Startups do not succeed because t...
Radio and PodcastLive Radio & Podcasts
Business
大師輕鬆讀之輕鬆聽大師
濃縮歐美暢銷財經管理書精華的《大師輕鬆讀》，精心規劃六大系列主題，並由 資深媒體人 俞國定 重點導讀和精闢解說每周新刊內容，讓您享受最豐富的知識語音饗宴，輕鬆與全球同步學習。
大師輕鬆讀之輕鬆聽大師 Podcast Guide
Listen to 大師輕鬆讀之輕鬆聽大師, a Business podcast by 媒體創意人 俞國定 . Stream 704 episodes in Chinese, follow new audio stories, and play episodes online on Radio and Podcast.
Show Topic
Browse this show under Business podcasts.
Episodes
20 episodes are loaded now from a catalog of 704. More episodes can be opened from this page.
Discover More
Explore Business podcasts, China podcasts and Chinese podcasts.
Episodes
20 of 704 episodes
No.1084 盒內思考法/Inside the Box
似乎人人都在津津樂道商業上「跳脫框架」的思考或點子。我們一直被教導自由能滋養創意、創新與成功，但事實並非如此。適當的限制不僅不會阻礙卓越表現，反而能創造卓越。It seems like everyone in business talks about "outside the b...
No.1083 超強團隊才懂的7個硬道理/Superteams
越團隊──也就是超強團隊──不是單靠文化、魅力或協作就能打造出來的，他們是靠一整套有實證支持、能幫助人們更聰明共事的習慣累積而成。Great teams – Superteams – are not built through culture, charisma, or coll...
No.1082 開發爆款最速法則/Life at the Speed of Play
未來屬於那些能比別人更快將直覺轉化為產品的創業者。The future belongs to entrepreneurs who can turn instincts into products faster than everyone else. -- Hosting prov...
No.1081 給力行銷/Empower Your Marketing
你的事業旅程與顧客旅程並非兩條平行線，而是如螺旋般層層交疊、共同探索與成長的敍事。目標是創造出業務成長與顧客滿意度相互滋養、相輔相成的良性循環。Your business journey and your customers' journeys are not separate...
No.1080 戰術性同理心/Fight Less Win More
每次對話都是一場談判。那些總是取得最佳結果的人，往往不是最會說服的人；相反地，他們最擅長的是讓對方感到被傾聽與被認可。Every conversation is a negotiation. The people who consistently achieve the best...
No.1079 大時間法則/Big Time
大多數人沒有時間問題，是觀念上出了問題。時間其實遠比我們想像的充裕，之所以覺得忙碌不堪，多半源自我們對自己行程的描述，不是時間真的不夠用。Most people do not have a time problem — they have a perspective proble...
No.1078 一次搞懂失敗報酬率/How to Get a Return On Failure
永遠把每次挫折與失敗當作對更美好未來的投資。只要你持之以恆，就能從所有失敗中獲得正面回報。Always treat your defeats and failures as an investment in a better future. If you do that cons...
No.1077 這樣開價就對了！/Fearless Pricing
大多數企業主收費過低，是因為他們是依據時間、競爭對手或心中的恐懼來定價，想要有所成長就必須依據你創造的價值和產出的成果。別再販賣時間或投入程度，開始販賣結果吧。Most business owners charge too little because they price ba...
No.1076 賈伯斯的流放歲月/Steve Jobs in Exile
1985年被逐出蘋果後，賈伯斯陷入一段荒野歲月，他失去了權力、地位與方向，但這次流放也迫使他重塑再造。After being pushed out of Apple in 1985, Jobs entered what felt like professional wildern...
No.1075 第二人生優勢/The Second Act Advantage
退休已是過時的概念，你的人生下半場可能成為你一生中最有生產力、最有意義、最有影響力的一段歲月。不要退休下來只躺在沙灘上，去開創你夢想的事業，好好享受吧！Retirement is an outdated concept. Your later decades of life ca...
No.1074 策略校準/Alignment
企業必須不斷尋找方法，讓整體價值超越各部分的總合。若缺乏全面的策略校準，組織各部門將各自為政，朝不同方向發展。Corporations must continually search for ways to make the whole more valuable than th...
No.1073 企業防腐計/INCORRUPTIBLE
即使公司蒸蒸日上，如何始終堅守使命？換句話說，如何打造一家永不腐敗的公司？How do you create a company which stays mission-centred even when it gets to be big and successful? In...
No.1072 LinkedIn教你找工作/Open to Work
數十億人在AI重塑的世界，定義屬於自己的獨特願景。面對變動迅速的就業市場，及早規畫你的路徑並在機會來臨時做好準備是關鍵。Billions of people are defining their own unique visions in a world being remade...
No.1071 龍蝦式學習/Learn Like a Lobster
世界變化愈快，學習的習慣與技能就愈珍貴。像龍蝦一樣學習吧，牠們是大自然中的學習機器，永遠不會停止學習和成長。The more rapidly the world changes, the more valuable learning habits and skills becom...
No.1070 徹底擺脫拖延4步驟/Procrastination Proof
如何讓自己不再拖延？拖延本質上不是自律的問題，是你允不允許的問題。How do you stop procrastinating? At its heart, procrastination is not a discipline problem – it's much more...
No.1069 為愛設計/Design Love In
一切都是體驗，如果沒有愛，再有效率也沒有意義。Everything is an experience. Without love built into it, efficiency alone carries no meaning. -- Hosting provided by...
No.1068 馬斯克5步演算法/THE ALGORITHM
隨著時代巨變，能靠維持現狀⽣存下來的企業寥寥無幾。馬思克的演算法或將成為新的生存策略。As we face epochal change, there are vanishingly few businesses that can survive by maintaining t...
No.1067 做個逐夢人/Runnin' Down a Dream
人生是一道用進廢退的命題，為什麼不去做自己最開心的事情呢？Life is a use-it-or-lose-it proposition, then why not do what makes you most happy? -- Hosting provided by Soun...
No.1066 金錢習慣/The Money Habit
個人理財的關鍵在於習慣，而不僅僅是收入的高低。養成精明分配收入的紀律，將讓你受用無窮。使用『金錢習慣系統』，可以建立這種紀律。Personal financial management is about habits, not just your level of income....